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Chester Negotiable Commercial
We are looking for a talented, commercially oriented, success focused Digital Marketing Manager. Our client is an independent digital agency based in Chester. They are a growing business and obsess about delivering growth in client revenue and customer engagement through digital marketing, web and mobile strategy and services.
If you have a track record working in digital environments, have a passion for delivering OUTSTANDING client success, and want to join an exciting business where you can work with a diverse and exciting range of clients we’d love to hear from you.
What the role involves
As the Digital Marketing Manager, you will be leading key marketing activity, developing and managing integrated marketing campaigns. You will have the drive and ambition to work autonomously as well as part of a thriving team. This innovative agency boasts an impressive client list and this will be responsible for account managing several key accounts, and adding value to their digital marketing strategy.
responsibilities
Leading the development and implementation of the marketing strategy f
Managing Paid Marketing activity including PPC and Facebook marketing ad strategy
Storytelling: You need to be able to tell a good story – conceive and develop relevant content and campaigns to communicate the attitude and goals of our client
Campaign management and promotions
Trade events
Working as the main point of contact for a portfolio of clients
Devising strategies to address client’s needs and driving them through to execution
Providing support and expertise on digital marketing/marketing automation projects
Contributing towards monthly and annual sales targets by identifying commercial opportunities
Social media marketing: You will continue to develop our distinct online presence by continuing to grow and cultivate our loyal followers through our social media channels such as Facebook, Twitter, YouTube and Instagram.
Experience / skills Required
We are looking for a social butterfly that truly understands the mechanics of digital marketing. As a Digital Marketing Manager you will need to be able to demonstrate you have a proven track record in the following areas:
Formal background and strong understanding in both traditional Marketing as well as Digital Marketing
Social partnerships: Develop relationships with online bloggers and authors of content to promote our products to the relevant demographics
Press Relations: Build relationships with relevant editors of both consumer and trade press ensuring our products are featured
Email marketing: Manage the contact database and write and dispatch email marketing campaigns for both trade and consumers to promote product launches and increase direct sales using the latest software and technologies. Experience with popular email platforms would therefore be essential.
Paid Search: Deliver results through paid search activity
You will need to be a naturally creative person who has the knowledge, experience and technical ability to successfully execute and build a community of ambassadors. Your experience in using new and relevant technologies is paramount to the success of this function as is the ability to provide accurate reports and analysis to demonstrate effective return on investment.
Copywriting and SEO experience would be a bonus but not essential
Salary
Competitive package and holiday
Company pension scheme
Flexible working
Above all we are looking for a bright, highly motivated, results orientated individual who wants to be part of a growing team.